When you hear “Israel,” what comes to your mind? Is it deserts, camels, markets full of tents and vendors, or men in military uniforms? Have you ever asked yourself what it would be like to live a life of Second in Israel, or anywhere else in the world today? 

Over the past few years in America, it seems open religious expression has lost its cultural support- no prayers in school, don’t say “Jesus” in public spaces, people going to court for speaking up.  Now more than ever, we’re told it’s imperative that we remain politically correct, regardless of what we may feel in our heart to be right or wrong.

But despite our own country’s resistance, we have a freedom we still take for granted. For years now, Stefan, Eitan, and Yair have been collectively working on creative ways to spread the idea of Second in Israel.  With several organizations and tools in Hebrew and English, they bring a creative and technologically savvy approach to spreading the idea of Second. In fact, it’s their goal to use much of I am Second’s approach when spreading the message of hope, except for one aspect of it: the gear. They can’t put up a billboard, pass out flyers, or even wear the same gear that we so freely wear here in the U.S.

We, as Americans, have the luxury of using our I am Second gear to start conversations and explain what it means to live Second.  However in Israel, to discuss how they live Second faces more resistance, and even giving someone the gear without saying a word is deemed as bribery, particularly when it comes to I am Second and what’s behind it. Stefan remarks, “[we] are seen to be traitors to our own people as those who have ‘converted’ to a different faith altogether and are no longer a part of the Jewish people in any way.”


Much of this resistance in Israel is due to a history of persecution associated with the church.  Anything that has to do with living Second is seen as something very negative because of the associatuion with the crusades and even the Holocaust events that happened in the name of Jesus by ‘christians’.  Because of this, when the idea of living Second is mentioned in Israel one of the first things that comes to their mind is persecution.

Stefan comments, “If you are [ethnically] Jewish, you can believe in anything. You can be a Buddhist, a satanist, into new age, magic, witchcraft…anything and you are still considered Jewish. But, if you become a follower of [Jesus] you are no longer considered a Jew but a Christian.”

Due to the historical scars, it is nearly impossible to share what it means to live Second in any easy way. Nevertheless, Stefan shares many stories of friends who declare a life of Second because of their boldness despite the resistance in their country. And the group’s ability to harness technology and impart creativity is helping them take the idea of Second to the next level in Israel. You can see that here at oneforisrael.org.

What does this mean for us?  Let us take advantage of our freedom and engage our communities.  Let us take advantage of our freedom to wear our Second gear and share a life of Second.  Let us join our Israeli friends in boldness to declare a life of Second in the midst of resistance. Because despite not being able to use the I am Second wristband to start conversations, the Israeli group still wears the message as a simple reminder to themselves: there is hope!

Take advantage of October’s promotions when you get the gear this month at iamsecondstore.com:

– 10% off Activeware : NO PROMO CODE NEEDED

– 10 FREE wristbands with $30 order : promo code 5910 for IAS wristband; promo code 5911 for YSS wristband

– FREE Black Coffee Mug with $30 order : promo code 5912 for IAS mug;  promo code 5913 for YSS mug